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> adsense Company
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Here is a partial list of what search engines generally look for or consider in a positive or negative way when their spider program indexes a site: Backward links. (How relevant they are, their quality, ranking and how many). Click-through. (How many times a site's link is clicked in a particular search engine - More is better). HTML validation. (A site with a good HTML validation will get higher rankings. The reverse will lower it). Keywords/key-phrases. (Their frequency, where they are being used, their percentage in regards to content, etc) Number of internal links and where they link to. (How many are alive, how many of them are broken) Number of hyperlinks. (Less is better) (How many links point to other sites, how many of them are broken) Number of pages. (More pages with unique content is better, specially if they have been optimized). Number of years the domain name has been paid for. (More is better). Site's architecture. (Search engines usually don't spider too deep into a site. If you have to click beyond three times to find a page, chances are that the search engines won't spider those pages). Site's Longevity. (More is better). Spamming. (At best it can lower a site's ranking to some extent or significantly, depending on the degree and type of spamming and the algorithm the search engine is using. In the worst case scenario the site could be banned for life). All the above mention factors are some basic points of promotion. But if you are looking for better competent means for highly paid keywords then you have to follow all type of web promotions some of them are highly paid and some of them are FREE. You are always looking for PR of a page means Page Rank of a page in Google or Yahoo you know how goole or yahoo give you ranking. Each of the above examples may include many different factors that are considered by the search engines. Google's algorithm considers 100 factors when they analyze a website
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